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Embrace the Opportunity to Define Social Value
March 11, 2013
Image courtesy of Flickr If your eyes are blurring from reading yet another account of how to measure social…
The Next Big Challenge for Social Media?
November 21, 2012
Our November newsletter is now up! This month Matthew Frye looks at the next big development in social media - employing social platforms…
Save Time & Money Using Social Media: Get the Buy-In You Need for a Successful Launch
August 6, 2012
Weve all heard it: design by committee is an unmitigated disaster. Google the phrase design by committee and youll get plenty of hits,…
Dove’s Campaign for Real Beauty Speaks to All Women
February 14, 2008
Today's buzz concepts "engage the audience" and "create conversations" can present a challenge to some companies who are unsure how to involve their…